Welcome to Arqet
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We help e-commerce and retail founders cut through complexity and get unstuck when growth starts to feel messy or unclear.
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Arqet delivers practical, tailored strategies across marketing, operations, and growth — designed for founders to implement immediately, not hand off to an agency.
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From marketing gaps to operational bottlenecks, we help founders grow with clarity, confidence, and stronger margins.
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About Arqet Consulting
Arqet Consulting is a founder-focused e-commerce strategy and growth consultancy based in Australia.
We help online brands scale sustainably by bringing clarity to the parts of the business that most directly impact profitability — brand strategy, digital marketing, operations, inventory planning, logistics, and growth management.
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Founded by Abbie Evans, a seasoned retail and e-commerce strategist with senior experience across leading Australian and international retailers including David Jones and TK Maxx, Arqet is built on real-world expertise.
After founding and growing her own e-commerce business — with another currently in development — Abbie understands first-hand what it takes to scale an online brand.
From inventory flow and operational complexity to marketing efficiency and margin pressure, she’s been in the weeds and knows where growth truly comes from.
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Arqet delivers practical, actionable e-commerce consulting tailored to each brand’s stage, structure, and goals. There’s no one-size-fits-all approach — just clear strategy, informed decision-making, and hands-on support where it matters most.
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Our mission is to help e-commerce founders streamline operations, improve margins, increase revenue, and build scalable growth systems — without the overwhelm or reliance on disconnected agencies.
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Whether you need full business strategy support or targeted guidance across marketing, operations, or inventory planning, Arqet is your trusted e-commerce consulting partner for sustainable, long-term growth.